Barloworld Transport is showcasing South Africa’s roads on Instagram through a novel collaboration with some of South Africa’s top Instagram gurus.

The account – @barloworldtransport – will publish images of South Africa and beyond its borders as seen through the eyes of their long haul drivers.

The idea behind this initiative is “to tell a story, through visuals as well as words” from the perspective of the people who spend much of their lives travelling the roads of South Africa.

Click you download some of our favourite images below:

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